SEO & webmaster guides
Practical guides written to be used, not skimmed — each one paired with a free tool so you can check your own site as you read.
How to Find Guest Post Sites That Are Worth It
Find guest post sites with search operators, vet them for real audiences and editorial standards, avoid link sellers, and pitch editors who say yes.
Backlinks · 6 min read
How to Create an XML Sitemap (and Submit It)
How to create an XML sitemap that follows sitemaps.org, stays within size limits, uses accurate lastmod dates, and gets submitted to Google the right way.
Technical SEO · 7 min read
How to Check Domain Age (and What It Tells You)
How to check domain age with RDAP and WHOIS, why re-registration resets it, how it differs from site history, and when domain age actually matters for SEO.
Domain · 6 min read
How to Check Your Backlinks for Free
How to check your backlinks for free with Google Search Console and Bing Webmaster Tools, find lost links, and reclaim links pointing to broken pages.
Backlinks · 7 min read
How to Allow or Block AI Crawlers in robots.txt
How to allow or block AI crawlers such as GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended in robots.txt, with examples and trade-offs.
AI Visibility · 5 min read
How Brands Get Cited by AI Assistants
How AI assistants decide which brands to mention, from training data to search grounding, plus practical steps to improve and track your AI visibility.
AI Visibility · 5 min read
DNS Records Explained: A, CNAME, MX, TXT and More
DNS records explained with examples: A, AAAA, CNAME, MX, NS, TXT (SPF, DKIM, DMARC), SOA and CAA, plus how TTL works and why propagation is a myth.
Domain · 7 min read
Anchor Text: Types, Best Practices and Risks
An anchor text guide covering exact-match, branded, naked URL and image anchors, Google's link best practices, over-optimization risk, and internal links.
Backlinks · 7 min read
301 vs 302 Redirects: Which One Should You Use?
301 vs 302 redirects explained, plus 303, 307 and 308: how Google treats each, when to use them, and how to avoid redirect chains during site migrations.
Technical SEO · 6 min read