Tracked question
“best HR software for small business”
We put this exact question to AI engines 3 times since 2026-07-27 and recorded every brand named — and where in the answer.
Each engine’s first pick
Every brand named
| # | Brand | Times named | Avg position | Best | Engines |
|---|---|---|---|---|---|
| 1 | Gusto | 3 | 1.0 | 1 | 2 |
| 2 | BambooHR | 3 | 3.0 | 2 | 2 |
| 3 | Rippling | 2 | 2.0 | 2 | 1 |
| 4 | Homebase | 1 | 3.0 | 3 | 1 |
| 5 | Workday | 1 | 3.0 | 3 | 1 |
| 6 | OnPay | 1 | 4.0 | 4 | 1 |
| 7 | Zenefits | 1 | 4.0 | 4 | 1 |
| 8 | 15Five | 1 | 5.0 | 5 | 1 |
| 9 | Compliance | 1 | 6.0 | 6 | 1 |
Sorted by how often a brand was named, then how early. How we measure →